Answer 4 simple questions. Get the exact dollar amount you're losing from missed calls and slow follow-up — and a clear plan to recover it.
Takes less than 90 seconds. Built for home-service businesses doing $250K–$1M.
Think about the average dollar amount of a completed job — not the highest or lowest, just a typical one. This could be one visit or a service contract.
Be honest — include calls during jobs, after hours, and times when you're with a client. If you're not sure, most contractors miss 3–8 calls per week without realizing it.
This is the average time between when someone contacts you (call, form, text) and when they actually hear back. Be honest — this is the most important number in the calculator.
Research insight: Every 5 minutes of delay drops your chance of booking that lead by 80%. By 2 hours, most leads have already called 2–3 competitors. By the next day, the decision is made.
Note on methodology: This calculator uses industry research on lead response time and conversion rates. Your actual results will vary based on your market, competition, and service type. GenCore's systems typically recover 60–80% of the estimated loss within 90 days of launch.